Ever wished your barber could remember that dapper haircut he gave you six months ago?
Harry’s, the shaving-products startup that launched in March 2013, has made fulfilling that wish its mission.
Started by Warby Parker co-founder Jeff Raider and Andy Katz-Mayfield, Harry’s borrows the online eyewear maker’s successful buy-one, give-one model and applies it to men’s grooming. Previously online-only, Harry’s opened its first brick-and-mortar barbershop, The Corner Shop, in Soho last week.
Harry’s partnered with Gin Lane Media, a New York-based digital creative agency, to develop an innovative application, the Cut Archive.
Barbers snap a shot of your cut, add brief styling notes and store it in a unique online profile of each customer.
The app also pulls data from email addresses to store shopping histories from Harry’s.com, merging the online and offline identities of customers.
Gin Lane founder Emmett Shine says the app’s concept is so simple that it’s hard to believe it hasn’t been thought of before in the context of barbershops.
The Corner Shop hopes to be a one-stop destination for the busy, debonair New York man for a range of grooming experiences. It charges $35 for a haircut, $30 for a shave and $15 for a beard trim.
Products available for purchase in the store include white Hanes tees, bottle openers, grooming products and Harry’s razors.
“We had a lot of people ask us if we would help them with the full grooming experience. We thought, what better way to deliver that information than in a physical store with amazing, expert barbers?” says co-founder Jeff Raider.
The Corner Shop is located at 64 MacDougal St. Appointments can be made on Harrys.com. After all, it’s a two-chair shop.