‘Shark Week” got off to a strong ratings start Sunday, with the annual Discovery event drawing 3.6 million viewers in its opening night.
It also snared a record 2.27 rating in the “money” demo of adults 25-54 — the best in “Shark Week’s” 27-year history. Total viewership fell short of last year’s opening audience (4 million viewers).
Sunday’s lineup included “Air Jaws: Fin of Fury” and “Shark of Darkness: Wrath of Submarine,” which averaged 3.3 million viewers and 3.8 million viewers, respectively.
The late-night talk show “Shark After Dark,” hosted by Josh Wolf, drew 1.6 million viewers at 11 p.m.