Eli and Peyton Manning are the latest sports stars to try their hands at tech investing.
The NFL quarterback brothers participated in a $35 million fund-raising round for SeatGeek, a search engine for locating seats at sports events, concerts and Broadway shows, the company said on Thursday.
Last month, Knicks forward Carmelo Anthony went live with his venture capital firm Melo7 Tech Partners, which also participated in this funding round for SeatGeek.
The multimillion sports star-studded investment was led by venture capital firm Accel Partners, which also boasts stakes in tech companies such as Facebook, Etsy and Tulia.
Accel was responsible for bringing the Manning brothers and the other high-profile investors into the fold, including rapper Nas, Celtics co-owner and CEO Wyc Grousbeck, and Seattle Mariners co-owner Rob Glaser, a person with knowledge of the deal told The Post.
SeatGeek was founded by Jack Groetzinger, 30, and Russ D’Souza, 29, who were roommates at Dartmouth College.
The startup plans to use the money to double its Manhattan workforce to roughly 80 people, company spokesman Will Flaherty said.
The funds will also go to marketing, which Flaherty said is already paying dividends through ads on Twitter and Facebook.
A Super Bowl ad could be next — but don’t hold your breath.
“I don’t know that a Super Bowl commercial is in the card right now, but it’s an aspirational goal,” Flaherty said.
Eli has led the Giants to two Super Bowl championships, while older brother Peyton carried the Colts to a Super Bowl victory in 2007.
SeatGeek, which takes a cut of each sale, is on pace to drive $13 million of ticket sales for the month of August — a 50 percent increase over July sales, the company said.
SeatGeek, which also sells ads on its site, expects to generate $160 million of ticket sales in 2014.
Accel partner John Locke will join the company’s board, alongside SeatGeek founders Groetzinger, D’Souza, and David Frankel, who works with their seed investor, Founder Collective.