Known mainly for streaming television shows and movies online, Hulu will feature content from two of the four major record labels after inking a deal yesterday with Warner Music Group.
The WMG deal, which will bring music videos, concerts and other footage from label artists like Muse and Paramore to Hulu, follows a similar agreement with EMI.
But unlike EMI, WMG, which is run by Edgar Bronfman Jr., still lacks a deal with Vevo, the “YouTube for music” owned by Universal Music Group and Sony Music Entertainment.
WMG wants to syndicate its content as widely as possible across the Internet as opposed to farming it out to a single aggregator.
But because WMG’s deal with Hulu isn’t exclusive, many industry observers are betting Bronfman will eventually strike a deal with Vevo.
Hulu currently gets TV content from NBC, News Corp. and Disney, and all three have stakes in the online video service. (News Corp. owns The Post.)