The expanding fashion empire of Tory Burch has Lululemon in its sights.
The designer is growing her business lines into menswear and active wear within the next year, Burch told WWD.
Jeffrey Uhl, recently poached from Coach, is going to lead the push into men’s accessories, which may include leather goods, belts and shoes.
The activewear line for yoga, running, golf and tennis enthusiasts, with apparel and possible accessories, is taking aim at the flagging sales of Lululemon.
“I find a lot of women wear what they wear to go to the gym all day long,” Burch told WWD.