Business

Sears pulls DVD porn in ‘Flesh Eddie’ fiasco

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Appliances, power tools and . . . porn?

That’s what Sears, run by billionaire moneyman Eddie Lampert, was selling on its Web site until last week, when the retailer finally bowed to pressure from a conservative religious group that had been complaining about listings of raunchy posters and videos for a year.

“Lesbian Sistas 3,” “Hot and Exotic” and “Snatched: Curse of the Pink Panties 2” are among hundreds of X-rated DVD titles Sears.com had been selling while the retailer ignored telephone calls from concerned parents, according to The American Family Association.

To prove its claim, the group recently purchased a DVD called “Hot Mamas Love Young Chicks 3” from the Sears Web site.

“I have not screened this video, but rest assured it is not a documentary about attractive Midwestern farmers’ wives running egg hatcheries,” said Bryan Fischer, the AFA’s director of issue analysis.

Sears spokesman Chris Brathwaite told The Post that it’s against Sears’ policy to sell pornography and blamed the fiasco on one of the Web site’s vendors.

“Our vendor should have never included these items on the site,” Brathwaite said. “Once we learned that they had been, we immediately told the vendor to have them removed.”

Nevertheless, the AFA said the smutty DVD appeared to arrive from a Sears-operated warehouse, packed with an invoice bearing the Sears logo.

“Sometimes you have to bring out the bazooka to get their attention,” said Randy Sharp, AFA’s director of special projects. Sharp said the retailer had been giving him the runaround for months until last week, when he raised the threat of a boycott campaign.

“Instead of sending you up the ladder to the corporate office, they send you down to some phone bank,” Sharp said. “We finally reached the director of public relations on his cellphone. He said he was on vacation and would call next week, but he never did.”

While Sears appeared to have scoured most of its dubious-sounding DVD offerings as of yesterday, a few questionable titles remained, among them “Flesh Gordon Meets the Cosmic Cheerleaders.” james.covert@nypost.com