Business

Blavatnik backs Spotify rival Deezer

Warner Music Group owner Len Blavatnik has gotten into the music streaming business, The Post has learned.

The billionaire Russian-born mogul has purchased a small stake in Europe-focused Deezer, several sources confirmed to The Post.

Deezer, little known here but available in over 100 countries with 18 million accounts, is a rival to Spotify.

Blavatnik is expected to push for Deezer to be brought to the US.

The Deezer deal was made through Blavatnik’s Access Industries. Neither the size of the stake purchased nor the investment price could be learned.

“It is a very hot digital music service,” said one label executive, explaining that Deezer has been aiming to prove it has a viable business model before making its move stateside.

The streaming music service, which has three tiers of service — free, premium and premium plus — is in talks to team up with a phone company to become part of a subscription bundle.

The French company has deals with music labels outside of the US and an integration with Facebook for sign-in.

Deezer booked $60 million in revenue in 2011, up from $17 million the year before.

The five-year-old company has reportedly been looking to raise between $60 million to $100 million. A company insider confirmed the investment.

Access Industries owns Warner.

Blavatnik has made several digital investments in media and telecommunications this year including Tango, a mobile video firm, and Fashion GPS which helps designers track where their samples are.

French telecom firm Orange has an 11 percent stake in Deezer.