Donald Trump plans to announce today whether he’ll fire himself from “Celebrity Apprentice,” a source told The Post last night.
The billionaire businessman, who has been mulling a run for the White House, has been trying to decide whether to trade his TV show for politics.
He is scheduled to meet with NBC’s bosses early this morning to give them his final decision — just hours before they are supposed to present their plans for the new fall season to advertisers.
“He’s really torn,” the source told The Post. “But he can’t do both.”
Trump was especially moved by a visit from NBC Universal boss Steve Burke, who is also the executive vice president of the network’s parent company, Comcast, the source said.
Burke is among several high-level NBC officials who have visited Trump in person to persuade him to stay on TV.
Last night, “Apprentice” creator Mark Burnett was “relentlessly” calling Trump pleading with him to stay, the source said.
Whatever path The Donald chooses, NBC will keep the show going, with a new host, if necessary.
“If he decides to run for president and is unavailable, we will bring the show back, and there will be somebody else sitting at the head of the boardroom table,” NBC President Bob Greenblatt said yesterday.