Business

Brooklyn Nets land key sponsor deal

With the highest payroll in the NBA, the Brooklyn Nets could use a few more sponsorship deals like this one.

The high-powered Nets are set to announce a new five-year, multimillion deal with SecureWatch 24 to become the team’s first “presenting sponsor.”

The corporate sponsorship allows SW24 to piggyback on all Nets-controlled marketing, including ads, billboards and in-arena signage.

Most visible will be the security company’s logo on courtside and baseline signage during home games at Barclays Center.

“Where you see us, you’ll see them,” Nets CEO Brett Yormark told The Post.

The Nets declined to comment on the financial terms but similar NBA presentation contracts run around $1 million a year.

Nets owner and Russian billionaire Mikhail Prokhorov has invested millions — drawing comparisons with late Yankees owner George Steinbrenner — in his five-year quest to win the title.

After signing pricey stars like Kevin Garnett and Paul Pierce in the off-season, the Nets have rocketed their payroll past $100 million with a record luxury tax bill of around $82 million.

The Nets are rolling out an aggressive new marketing campaign, with the tagline “Are You Ready?,” to tout their high-priced roster. Those ads will feature the SW24 logo when they debut on Monday.

SW24, founded by a former Brooklyn police officer, stepped in after a Nets marketing deal with rival security giant firm ADT ended.

Desmond Smyth, president of SecureWatch 24, knows the Nets’ turf well from his years at the 77th Precinct, a short walk from Barclays Center.

“SW24 was looking for a game-changer,” Yormark said.